This webinar will present the OTT strategies of the European FTA broadcasters.
It will present the digital TV & video offers elaborated by FTA TV broadcasters and analyse their strategies.
Key issues discussed :
– FTA OTTs players
– Pay options
– New advertising models = targeted, programmatic
– Summary of Q2 2018 results
– Countries & operators impacted by cord-cutting
– OTT players & Strategies
– Comparison with North America