Webinar

How to grow OTT video viewership in MENA

Monday, November 22, 2021
15:00 GMT+4
English
1 hour

Sponsored by:

Discussion Topics

In this webinar, we will discuss why solving the experiential problems faced by viewers should be a priority for streaming platforms across MENA. Join Penthera along with Istikana and Eros Now for an insightful webinar on how to reduce churn, increase engagement, revenue models with technological solutions.

How to grow OTT video viewership in MENA:

  • Overview of OTT video providers in MENA
  • Churn reduction, engagement, monetization and revenue models
  • Challenges: Traffic and outdated infrastructure
  • Technology solutions available within the region

Speakers

Tareq Abu-Lughod

Founder & CEO

Istikana

Will Chapman

VP, International Sales

Penthera


Moderated By

Thibault Giry

Market Analyst

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