OTT and TV content spend
En muy poco tiempo, las series verticales dejaron de ser una tendencia aislada para consolidarse como una nueva categoría dentro de la industria audiovisual latinoamericana. Durante 2025 y 2026, broadcasters, OTTs y productoras de toda la región lanzaron plataformas, divisiones y producciones específicas para consumo mobile-first. Globo creó GloboPop, ViX... Read more
In a very short time, vertical series have evolved from an isolated trend into a new category within the Latin American audiovisual industry. Throughout 2025 and 2026, broadcasters, OTTs and production companies across the region launched platforms, divisions and original productions specifically designed for mobile-first consumption. Globo created GloboPop, ViX... Read more