Research Highlights
Our team of analysts regularly publishes the outcome of their latest research on different topics across distinctive industries to support your business strategy.
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Fiber in Europe Top5: Germany and the UK are lagging behind, but taking action
Fiber is increasingly taking root in the five largest European markets. Since the first quarter of 2021, 1.8 million broadband FTTx subscriptions have been taken on average each quarter to reach more than 37 million subscriptions across 146 million households at Q2 2022 in those five countries. The technology has disrupted the broadband market. Numerous private investors and investment funds...
At least 2 subscriptions by OTT household in Latam, but ARPUs are not improving
At the end of 2021, a new phase of competition began in the Latin American OTT SVOD market. Three major US studios launched their platforms in the region: Disney+ & Star+ (Walt Disney Company), HBO Max (WarnerMedia Discovery), and Paramount+ (Viacom). They joined Netflix, the historical leader, and Prime Video (Amazon), the main single competitor from 2020. This consolidated a...
DVB-T2 in 80% of European terrestrial homes: how resilient is DTT distribution?
As more than 90 million households, or 30% of European TV homes, still rely exclusively on free-to-air channels for their TV consumption, the ongoing evolution of DTT transmission standards could be seen as a way to rejuvenate a TV access mode which does not appear as prosperous as it was in the past, at first glance at least. Can the...
Fiber, satellite, drones: which technology will successfully connect African homes?
In November 2022, Paratus Zambia, a pan-African broadband connectivity company, announced that it had signed an agreement with Meta to build 900 kilometers of fiber optic cable across 10 Zambian cities by the end of 2023. The demand for connectivity has been accelerating in Africa for several years now. Yet, the COVID-19 crisis between 2020 and 2021 has slowed the...
Will US sports streamers condemn linear cable advertising?
In early September, former Disney CEO Bob Iger was the latest to predict linear TV's incoming death. If the decline of linear audiences is nothing new, TV advertising has remained stable and overcome the cord-cutting hurdles until now. Subscribers were leaving but ad money was staying. However, the acceleration of the cord-cutting trend, even hitting virtual MVPDs, added to the...
Mergers, acquisitions and alliances: what is holding back European TV projects?
As traditional TV networks revenues continue their decline in favour of digital, global groups from the US reach records in attention captured across OTT platforms in Europe: Netflix, Amazon, Disney, Warner Bros. Discovery and Comcast together gathered 73% of European SVOD subscriptions and Alphabet and Meta alone concentrated around half of Europe’s total AVOD monthly users in 2021. Although still...
Central Europe will gain 5 million SVOD subscriptions in 2022 alone
This year is marking a significant milestone for the OTT ecosystem in Central Europe. An estimated 5 million new paid subscriptions on VOD services will be activated during 2022. This uptake is largely attributed to the launch of two major services in the region this summer: HBO Max, which replaces HBO Go launched at the end 2017, and Disney+, as...
Amazon’s Freevee, the future FAST window of Prime Video?
Amazon is about to publish its quarterly results for Q3 2022. The end of the health crisis, at least in terms of movement restrictions and business operations, the inflationary pressures and the subsequent decrease in purchasing power have significantly impacted the e-commerce giant and hence, its profitability. While Amazon still announced a 7% growth last quarter in terms of revenues,...
DStv Glass: is Multichoice Smart TV well connected to the reality of African markets?
Following the launch of the British Sky Glass Smart television in various European countries (UK, Italy, Ireland), it is now the turn of the South African group MultiChoice which announced the launch of its connected TVs for 2023. The aim is to bolster its streaming offering by giving access to TV channels, streaming platforms and third party applications on the...
Netflix: what if boosting subscriptions was the streamer’s real goal?
A sign of the major importance of the subject for Netflix, the opening of its streaming service to advertising was carried with a meticulous communication. As the presentation of the quarterly results and the publication of advertising revenues forecasts is about to take place, two key points already emerge from the group's statement: on the one hand, the scale of...