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El Mundial impulsará la venta de televisores en América Latina. Según estimaciones de Dataxis, en 2026 se venderán 38,9 millones de Smart TVs, alcanzando un parque instalado de 193 millones de unidades, de las cuales el 83.5% estará efectivamente conectado. A través de este universo, el negocio de la publicidad...
The World Cup is set to drive television sales across Latin America. According to Dataxis estimates, 38.9 million smart TVs will be sold in 2026, bringing the installed base to 193 million units—83.5% of which will be actively connected. Within this ecosystem, the Connected TV (CTV) advertising business is gaining...
array(2) { [0]=> string(17) "connected-devices" [1]=> string(28) "online-media-and-advertising" }
array(2) { [0]=> string(17) "Connected devices" [1]=> string(28) "Online media and advertising" }
This event is a premierhubfor industry leaders to explore the evolving world ofdigital commerce advertising, fromonline retail to Digital Out-of-Home (DOOH). Looking forward to insightful discussions onnew ad solutions, customer engagement strategies, and the future of commerce ...
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