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Smart TVs and streaming devices Worldwide
Market Intelligence Service
Part of the connected devices market intelligence area, the Smart TV & TV streaming platforms market intelligence service offers an in-depth presentation of The Smart TV consumption and the internet audience by device that constitute key elements of the video viewing behaviors, with key indicators including forecasts enabling to project market evolutions with precise and accurate data points.
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Connected TVs: can Google replicate the takeover of mobile OS on the TV screen?
Despite the rising amount of devices available to watch video content, TV sets continue to draw the largest audiences in European homes. The devices are becoming even more strategic with the rise of CTV advertising opportunities, and the possibility to create substantial ad revenues through TV interfaces. In this context...
Comcast, always SMART-er and FAST-er
Mid-July 2023, Comcast announced that it would start implementing Full-Duplex Docsis 4.0 to its first customers in the last quarter of the year. Can this network upgrade, and therefore the promise of multi-gig symmetrical speeds, really help the cable operator to regain traction in a saturated broadband market? Connectivity is...